Netflix is planning to launch a live Stranger Things inspired musical to theatres following the popularity of Kate Bush’s single Running Up That Hill in the series.
The streaming platform’s executives have apparently been given a trademark for live dramatic, musical, or comedy performance as part of their objectives. The blockbuster supernatural thriller series will be the inspiration for the Broadway-style musical, reported by The Sun.
Netflix is said to have filed applications with the UK’s Intellectual Property Office seeking trademark protection for the show as well as for the food and drink items such as gum.
Running Up That Hill, which was included in the fourth season of Stranger Things, soared to number one in the UK charts after being featured. The song is heartbroken teenager Max Mayfield’s favorite song in the series, and it unexpectedly saves her life in episode four. Since the highly anticipated season of Stranger Things premiered on Netflix in May, Spotify streaming for Running Up That Hill had increased by 153%.
After gaining a slew of new fans, in a recent interview Kate expressed her appreciation for her song being employed as a context for the character’s survival, praising the show’s creators for doing so in a ‘positive way.’
“I think they put it in a really special place. The Duffer brothers created the series and we watched it right from the word go from the first series onwards, so I was already familiar with the series. I thought what a lovely way for the song to be used in such a positive way, as a kind of talisman for Max. It very touching actually.”
Netflix is yet to comment on this.
